Privacy choice expiration (All frameworks)

   Permission: Vendor List - U.S. Multi-State

When a user visits one of your properties the state of their privacy choices (e.g. opted in, opted out) is stored within a cookie for reference on future visits. Your organization can set the expiration of this cookie via the Privacy Choice Expiration.

Navigate to a U.S. Multi-State Privacy vendor list by selecting Vendor Management from the left-hand rail and clicking U.S. Multi-State Privacy from the menu. 

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Select a U.S. Multi-State Privacy vendor list on the subsequent page.

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Click the Advanced Settings tab and navigate to the Privacy Choice Expiration section.

Input the expiration date for the privacy choice cookie (up to 36135 days/ 99 years). 

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  Note: If the end-user clears their cookies or if the cookie expires and the end-user makes a subsequent visit to the property they will be deemed a new user, and therefore their privacy choices will return to the default state.

For this reason we suggest a longer time frame for the cookie expiration in order to continue honoring the end-user's choices. 

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